AI referral traffic converts 5x better than Google — so why do most of us still have no plan for it? The viral 14.2%-vs-2.8% “AI converts 5x better” stat traces back to one 312-firm study — yet real, messier data still says AI traffic converts better. Here’s what to trust and what to do about it.
ChatGPT Ads Just Hit 51% of US Replies. Here’s Why India’s ‘Not Yet’ Window Is the Real Story ChatGPT ads hit 51% of US replies, but delivery swung wildly and pricing flipped twice in months. What India’s pre-launch window is actually for.
